Chief Executive Officer, Cold Crush, India

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CEO's Story: 

The story of BeejMantra® Purely Pranic® Oils began from my grandmother’s lessons on benefits of diverse tropical oil seeds of the Indian subcontinent.  More recently, my hands-on experience at cold-pressing mills of olive oil at Assisi in Umbria region of Italy, inspired me to combine best of both civilizations. The bouquet of oils I am presenting to you under the brand of BeejMantra® Purely Pranic®, is a product of that eclectic endeavour.   

Our Mission:

While providing BeejMantra® Purely Pranic® Oils to our dear customers, we shall 

Apply state-of-the-art technology to ensure that no chemical or organoleptic changes occur while converting seed to oil.

Use certified organic seeds only.

Ensure integrity of  input and processing at all times. 

Adhere to Codex Alimentarius standards of UN.

Use only cold-pressing methods of milling.

Educate about adverse health impact of chemical oil extraction, refining and blending with inferior or toxic oils. 

Maintain honest price lines for consumers. 

CEO's Profile: 

Having graduated in 1997 from University of Miami, Florida, USA with an MBA and MS in International Business, Smt. Tuhina Biswas, the Founder & CEO of the enterprise has worked extensively in diverse corporations in North America, Europe and Asia.

AT&T Inc, Barnett Bank,  Eni S.p.A., HCL and British Telecom are some of the organizations in which she has worked in her managerial capacities.  

She aspires to embrace best practices of sustainability for humanity and planet Earth in business endeavours. 

CEO's Message: 

Safe edible oil is an essential component of food safety.  However, we are still surrounded by Refined Oils (extracted with chemical technology, polymerization & deodarization with processing temperatures of ∼240 degree Celsius), Solvent Extracted Oils (extracted with toxic hydrocarbons like Hexene and VOCs), Blended Oils (mixed with cheap & health injurious palm oil, cottonseed oil, hexane, mineral oil,  hydrocarbon fluids, argemone oil, rice bran oil and other unnatural oils & fluids) and Non-organic Oils (laced with harmful chemical fertilizers & pesticides). 

Such oils or rather more appropriately, Frankenstein & toxic "fluids" create adverse health impact and even cause increase in mortality rate of humanity. 

To mitigate the above food safety hazard prevailing in the edible oil sector, I strongly recommend use of BeejMantra® Purely Pranic® Oils. 

With regards,

Yours sincerely,

sd/-

(Tuhina Biswas)

Founder & CEO

Cold Crush